Privacy Policy

1. Introduction

Cadence-CRM ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service. We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We collect information that you provide directly to us, such as when you create an account, update your profile, or contact customer support. This may include:

  • Personal identifiers (name, email address, phone number)
  • Account credentials
  • Profile information
  • Communications with us
  • Transaction information

3. How We Use Your Information

We use the information we collect for various purposes, including to:

  • Provide, maintain, and improve our services
  • Process transactions
  • Send you technical notices and support messages
  • Respond to your comments and questions
  • Develop new products and services
  • Monitor and analyze usage patterns
  • Protect against, identify, and prevent fraud and other illegal activity

4. Legal Basis for Processing

Under the UK GDPR, we process your personal data on the following legal bases:

  • Performance of a contract when we provide you with our services
  • Your consent, where you have given us specific permission
  • Legitimate interests in operating and improving our business
  • Compliance with legal obligations

5. Data Retention

We store your personal data for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When determining how long to keep your data, we consider the amount, nature, and sensitivity of the information.

6. Your Rights

Under the UK GDPR, you have the following rights:

  • The right to be informed about our processing of your personal data
  • The right to access your personal data
  • The right to rectification if your personal data is inaccurate or incomplete
  • The right to erasure (the 'right to be forgotten')
  • The right to restrict processing of your personal data
  • The right to data portability
  • The right to object to processing of your personal data
  • Rights in relation to automated decision making and profiling
To exercise any of these rights, please contact us using the details in the "Contact Us" section.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage. However, no method of transmission over the Internet or electronic storage is 100% secure, so we cannot guarantee absolute security.

8. International Data Transfers

We may transfer your personal data to countries outside the UK. When we do so, we ensure appropriate safeguards are in place in accordance with UK data protection law, such as Standard Contractual Clauses or adequacy decisions.

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Service and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. For more information, please see our Cookie Policy.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Data Protection Officer
Cadence-CRM
Email: privacy{{ strtolower(str_replace(' ', '', config('app.name'))) }}.com

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues.

Last updated: 02 August 2025